A L I K E A

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Will the 12.12 be another 11.11 huge e-commerce success in China ?

12.12 or “double 12” is Taobao’s second shopping festival in China.
On December 12, Taobao (the largest online marketplace in China with over 7 million vendors and around 800 million products), has launched its second shopping festival called 12.12 or double 12.

11.11: Symbolizing the power of China’s e-commerce market

11.11 is coming soon! Are you ready for crazy shopping online? Because this is what it is about: a hugely gigantic online shopping event occurring on the 11th of November. This day is a perfect representation of how developed and how powerful is the e-commerce market in China.

China e-commerce: the same day delivery challenge

China is the biggest e-commerce market in the world and this market is still growing quickly.
But there is a challenge: the 2 biggest company still struggle to deliver and reach shoppers in the rural areas (where commercial trucks cannot easily access). The logistics is still a key factor in Alibaba and JD success

Understanding Tmall Global

A small outline providing several key features about China’s biggest online retail platform Alibaba’s Tmall Global.
Outside of China, Alibaba’s has increased its fame by being on the New York Stock Exchange, in China though, people are already well familiar with the platform for they have used it for years. Alibaba’s shopping platforms include Taobao (consumer-to-consumer) and Tmall (business-to-consumer). The two are daily frequented by Chinese consumers that are looking to purchase brands that are not available in brick-and-mortar stores